CLIENTFroh Ice Cream


Inspiring Startup, Delivering Happiness

Froh is an artisan ice-cream using only natural and quality ingredients. As a start-up business with a long list of potential customers, Froh ice cream & sweeteries required a brand identity, suite of sales/marketing materials and food label templates to capture the evocative flavours of their product, and they needed us to get it right first hit.

A touch of Happiness

We realized the ingredients and home made process were what made all the difference. With well-crafted icons reflecting the art of making ice cream & sweeteries, a custom designed logo font, fresh colour palette and a touch of happiness, we equipped FROH with the strong identity and graphic style as happy and flavoursome as the Froh products themselves.


Brand Identity DesignArt Direction

Tone of VoicePackaging Design